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Spread across 3 showroom zones, we are the no. 1 choice of fireplace showrooms in the West Midlands.

Visit our fireplace showroom in Birmingham today to see our featured products

Welcome to Superior Fires & Fireplaces

Superior Fireplaces & Heating Centre is a family owned business that combines over 46 years of extensive experience in the fireplace supply and retailing industry, offering valuable expertise in the manufacture, sale and fitting of high quality fireplaces. We strive to be the best place for fireplaces in Birmingham!

We at Superior Design Studio hope to inspire your thoughts by bringing the fire of yours dream to reality. After hundreds of successful projects we have the experience and vision to guide you to through the project from start to end. Our In store Creative Minds joint with the latest CAD Design Tools help us bring your thoughts to LIFE!

Wood Burning Stoves

We stock only the best brand names in the industry, bringing you the best models they have to offer. This ranges from cutting edge wall mounted designs, to rustic wood burning stoves, and everything in between. Whatever you are looking forward, we can assure you that you’ll find it here, and for less than you expect!

We subcontract our gas work to Gas Safe registered engineers. This serves to back up our professional installation promise. Always ask to see the Gas Safe card.

We deliver all of our fireplaces - Birmingham, Walsall, Wednesbury, Wolverhampton and Sutton Coldfield are all covered. Installation is carried out by our professional fitters. We have an immediate dispatch so that your fireplace is delivered to your home quickly!





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  • The most extensive and popular showroom in West Midlands.
  • Family run business with 45+ years of specialist experience.
  • Specialists in hand crafted stone fireplaces.
  • Huge range of contemporary and traditional fireplaces. Birmingham’s best!
  • We subcontract our gas work to Gas Safe registered engineers. Always ask to see the Gas Safe card.
  • Full installation service provided by fully qualified Hetas & Gas Safe engineers.
  • FREE delivery for fireplaces – Birmingham, Sutton Coldfield, Walsall, Wednesbury and Wolverhampton and wider West Midlands area covered.

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